As social media continues to grow in popularity, managing your accounts and posts becomes increasingly important. That’s why we’ve put together this list of the top 10 best free social media management tools for the year 2023.
Whether you’re a small business or a large corporation, one of these tools will help you manage your social media accounts like a pro. So whether you’re looking to save money or increase your reach, check out this list and see which one is best for you.
What Is The Purpose Of Using Social Media Management Tools
There are plenty of social media management and scheduling tools you can use to boost your convenience.
Many business owners are interested in using social media management tools to improve their online presence. All of these tools allow you to manage all of your social media accounts from one central location. This means that you can easily see what’s being said about you on your different platforms, and you can schedule posts and updates to keep your social media channels running smoothly.
Social media management tools allow you to control how public your posts are – which is especially useful if you want to keep your personal life separate from your professional life.
These tools allow you to create and publish content without worrying about the consequences, whether that’s because you’re still new to social media or because you don’t want potential clients or colleagues to see what kind of lifestyle choices you make off-duty.
Additionally, these platforms can help improve your branding by providing a consistent voice for your business across various platforms and channels.
Whether you’re a businessperson or just trying to stay connected with friends and family online, these free social media management tools are a great way to get started.
Top 10 Best Free Social Media Management Tools 2023
Later is a free social media management tool that allows users to schedule in-feed image or video posts, stories, or carousel posts on various social media platforms such as Telegram, Facebook, Twitter, and Tiktok.
It works well for users who want to schedule posts visually and who are comfortable working with multiple tabs open at the same time. It’s also easy to use and has a user-friendly interface.
Later also offers a free plan with limited features, as well as paid plans that offer increased functionality. Among the features available in the paid plans are saved captions, account analytics, and so on.
If you’re looking for a simple but effective way to manage your social media accounts, Later is definitely worth considering.
TweetDeck is a free social media management tool that lets you manage multiple (unlimited) Twitter accounts from a unified interface. It’s perfect for busy people who want to keep track of their Twitter accounts without constantly switching between different applications.
You can also create customizable social media dashboards, and set them to post scheduled tweets, build Tweet lists, or even automate your tweets based on specific conditions.
TweetDeck is always free to use, so there’s no need to worry about wasting any money on unnecessary features or services. In addition, TweetDeck is mobile-friendly, so you can access it anywhere you go.
All of these features make TweetDeck an excellent tool for social media managers who want to stay up-to-date with the latest news and tweets from their favorite people.
Canva is a free social media management tool that lets you create designer-level marketing assets and connect your social channels.
You can also publish or schedule content directly from Canva, which makes it ideal for creating branded content and marketing campaigns.
One of the best things about Canva is that it has a huge library of ready-made designs that you can use to create stunning visuals for your social media posts and website.
The free version of Canva offers decent access to all of the tools available in the pro plan. However, if you want to use all premium pre-made templates, you’ll need to upgrade to the pro plan. The pro plan costs only $12.95/month, which is a very reasonable price for such an amazing resource.
Plus, because Canva is connected to Facebook, Twitter, LinkedIn, and other popular social networks, it’s easy to keep track of your latest posts and responses in real time.
Overall, Canva is a great tool for managing your social media presence in a simple and efficient way.
Hootsuite is a free social media management tool that lets you schedule posts, receive in-depth reports on your social media activity, collaborate with your team members, and monitor what your customers are saying.
What’s great about Hootsuite is that it has built-in teamwork features that allow you to view multiple streams at once and monitor what your customers are saying. This makes it easy to see how your social media content is being received and helps you address any issues as quickly as possible.
In addition, Hootsuite is free for 3 profiles and up to 30 scheduled messages. This means that you can keep track of all your social media accounts in one place without spending a penny.
Buffer is a free social media management tool that helps you schedule posts, track audience activity, and measure the success of your campaigns.
This app allows you to easily post multiple times a day, which means that you can reach your target audience at the best possible time. It can be also integrated seamlessly as a Google Chrome extension, which makes it easy to keep track of your posts without having to open separate apps.
Overall, Buffer is an excellent tool for managing your social media presence and scheduling your posts in a way that maximizes the effectiveness of your campaigns.
Planable is a social media collaboration tool that helps you create, plan, and review social media content. It’s focused on collaboration and feedback, so you can get honest feedback on each post and conversation.
By using Planable, teams of people can work together to create high-quality content for their online platforms. Content creation is simple – every participant creates a draft or copy of the article or video they’re working on, then reviews and critiques it with the rest of the team. This allows everyone to be input into the final product – no one feels left out or forgotten.
Plus, since all conversations are recorded as well (for posterity), there’s never any doubt about what happened during a particular project.
Planable also helps you schedule social media content based on your goals and priorities. This means that you can easily keep track of all your posts and interactions in one place, so you can make the most of your time spent online.
The app has a free plan that allows you to try all features with a maximum number of 50 public posts. This way, you can decide if the platform is right for your business needs before upgrading to a paid subscription.
ContentCal is a free social media management tool that allows you to share ideas, create approval workflows, build the content plan and then publish that content to multiple platforms.
One of the main features of ContentCal is its analytics feature. This allows you to track the performance of your content across different platforms and measure which posts are getting the most engagement. This information can then be used to improve your content strategy and improve the overall performance of your social media accounts.
ContentCal integrates with over 2000 other applications, meaning that it can help you connect your content marketing efforts to tools currently used in your business. This makes it possible to create social media campaigns, track and measure the effectiveness of your content, and manage all your social media accounts in one place.
You can also create custom streams and alerts for when specific topics or posts are shared, commented on, or liked. Finally, you can easily publish the content to your own website and social media accounts.
Postly is a free social media management tool that lets you schedule text, image, and video posts for multiple platforms simultaneously. This means that you can save time by posting the same content on all your social media channels at once instead of having to post each one separately.
In addition, Postly also offers a hashtag generator and bulk upload feature. This makes it easy to create and manage hashtags for your posts so that they reach more people.
Additionally, Postly has a Telegram bot that can help you automate your Telegram marketing campaigns. This will save you time and money by taking care of all the tedious tasks like scheduling messages and tracking results.
The free plan of Postly allows you to have one workspace, ten social accounts connected, and only twenty posts scheduled.
SleekBio is a free social media management tool that lets you create and manage your social media accounts effortlessly.
It has a drag-and-drop interface that makes it easy to create and manage your social media posts and links. You can also preview your posts before you publish them, so you know what they will look like before you hit the “post” button.
Plus, SleekBio offers a lot of features that make it one of the most comprehensive and user-friendly social media management tools out there.
For example, it allows you to schedule posts in advance, track which posts are getting the most likes/comments/shares, and see who is talking about your brand or product on social media.
In addition, SleekBio provides analytics that let you see which posts are performing best (based on engagement rates and click-through rates).
You get basic analytics with the free plan, which allows you to add a maximum of five blocks.
Beatflyer is a social media management tool that makes it easy to create engaging, professional videos for your social media posts.
One of the coolest features of Beatflyer is its library of over 2 million free stock photos. This means that you can easily find images that you can use in your videos without having to pay for them.
In addition to stock photos, Beatflyer also has 50+ different effects that you can use to make your videos stand out. These include things like chroma key, transition effects, and text editors. You can also add music from the Beatflyer library or the Apple Music player.
The free plan offers you the ability to make an unlimited number of (watermarked) videos. Except for the fact that you can’t save projects to the cloud, it encompasses all of the other features in the paid plan.
If you’re looking for an easy way to manage your social media posts and keep track of your marketing strategy, then SocialBee is one of the perfect free social media management tools for you.
SocialBee allows you to schedule your posts in a calendar view and customize them for each social media platform.
You can also category-based bulk schedules to create categories for different post types, which makes it easier to find the right content when you need it.
SocialBee has its own URL shortener that makes it easy to create shortened links for sharing on social media.
Plus, making the most of each post by reusing it is another great feature of SocialBee. This means that you can save time by simply repeating a successful post instead of creating a new one every time you have something new to share.
Agorapulse is a free social media management tool that makes it easy to schedule, engage, and report on social media for all your profiles.
You can use Agorapulse to manage messages, comments, and reviews from all your social media pages in one place. It also helps you discover what people are saying about your brand or product online. You can then use this information to determine which posts or campaigns are doing well and which ones need improvement.
Furthermore, Agorapulse lets you track how many followers each of your social media pages have and how active they are. This helps you identify which pages are getting the most attention from potential customers and help you focus your marketing efforts accordingly.
Unlimited content, adding more users, and linking additional social media profiles are all possible with Agorapulse’s paid plans. Depending on the plan, you can add a maximum of users and social media profiles. When you subscribe to the paid plans, you’ll get various additional features as well.
If you want to increase your social media reach and also interact with your audience more effectively, then using the above-listed free social media management tools will be just what you need. You can also take help from a skilled social media manager if you aren’t comfortable managing these platforms by yourself.
In case you are looking for one, make sure the different profiles and experiences of that person match your requirements before hiring them.
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