If you’re looking to improve your Shopify store’s search engine rankings, then you’re in luck! There are plenty of Shopify SEO apps out there that can help you optimize your website and drive more traffic to your online store. In this article, we’ll be exploring some of the best Shopify SEO apps which offer a wide range of features, from optimizing your meta tags and images to generating sitemaps and creating SEO-friendly URLs.
Whether you’re a seasoned Shopify user or just getting started with the platform, these apps can help you improve your website’s search engine rankings and drive more traffic to your online store.
So, let’s dive in and take a closer look at some of the top Shopify SEO apps on the market.
Benefits Of Using Shopify SEO Apps
There are many benefits to using Shopify SEO apps to optimize your e-commerce store. Here are some of the most significant:
- Improved search engine rankings: By using Shopify SEO apps, you can optimize your website’s meta tags, images, sitemaps, and URLs to ensure that your store is easily discoverable by search engines. This can help to improve your website’s search engine rankings, making it more likely that potential customers will find your store when searching for products online.
- Increased organic traffic: As your search engine rankings improve, you’re likely to see an increase in organic traffic to your store. This means that more people will be finding your website through search engines, rather than through paid advertising or other channels.
- Better user experience: Many Shopify SEO apps offer features that can improve the user experience of your website. For example, some apps can help you to create more SEO-friendly URLs, which can make it easier for users to navigate your site and find what they’re looking for.
- Cost-effective: Using Shopify SEO apps is generally much more cost-effective than other forms of online advertising, such as paid search or social media advertising. Once you’ve paid for the app, there are usually no ongoing costs, making it a great option for small businesses with limited budgets.
Top Shopify SEO Apps
1. SEO.Bulk Image Optimizer
Pricing: Free
The app aims to assist store owners in improving their website’s search engine optimization (SEO) by addressing common issues such as image optimization, meta tags, sitemaps, site verification, 404 error links, and page speed insights. Improving website speed can lead to a more positive customer experience, increased traffic, and improve order conversion rates. The app aims to save time and cost by automating the optimization process and adhering to Google’s guidelines. The app’s optimization process is user-friendly and does not require coding knowledge for installation.
Outstanding Features:
- Increase search traffic for product images by optimizing SEO image ALT.
- Optimize SEO meta tags for products, including titles and descriptions.
- Submit your store’s sitemap to Google to ensure every page is indexed and easily discoverable.
- Identify broken links and 404 errors to enable smooth navigation on the website.
- Use Pagespeed Insights to optimize website performance and improve user experience.
2. SEO:Image Optimizer Page Speed
Pricing: Free – $34.95/month (14-day free trial)
By utilizing Avada SEO Suite, you can improve your website’s page loading time significantly. The app uses browser preloading to load the website in the background as customers move their mouse pointer over a link. This results in up to 3 times faster page loading speed. Slow page loading can lead to lost sales, as evidenced by Amazon.com, which could lose $1.3 billion per year with just a 0.1-second increase in page load time. Therefore, Avada SEO Suite can help you save both time and money.
Outstanding Features:
- Boost your page speed and score instantly with image optimization, smart speed, and lazy loading.
- Optimize your SEO ranking with meta tags, local business, and Google structured data.
- Automatically perform SEO audits for your product, collection, blog posts, and other pages.
- Detect broken links and redirect pages to improve your website’s performance.
- Receive SEO reports with information on SEO issues, automated email notifications, and image optimization.
3. SEO Image Optimizer Wizard
Pricing: Free
One of the top Shopify SEO apps is SEO Image Optimizer Wizard. Its system offered can optimize your website by compressing images, improving site speed, and conducting an SEO audit for business, marketing, technical, and eCommerce purposes. The system will provide actionable items for each segment to help improve your store’s performance. A comprehensive SEO site audit can offer insights into why your website may not be generating as much traffic as expected and provide guidance on how to improve it.
Outstanding Features:
- Optimize all of your product images with just one click and enhance your website’s speed.
- Conduct an audit and ranking of your website for SEO, business, marketing, and technical segments.
- Use the results of successful online stores as a benchmark for your own store.
- Improve your site’s upload time and SEO with the image optimizer.
4. SEOAnt ‑ SEO & Image Optimizer
Pricing: Free – $29.99 – $59.99/month (7-day free trial)
This Shopify SEO manager app offers a range of features that can help you save time and money by automating the optimization of your store for faster speed and higher keyword rankings. It covers all essential SEO aspects, including technical SEO, on-page optimizations, keyword research, and backlinks. The app also includes automated tools to help you quickly identify and resolve errors. Installing this application can potentially lead to an increase in sales.
Outstanding Features:
- Improve page loading speed by implementing techniques such as AMP, image compression, preloading, and removing unnecessary app scripts.
- Optimize your website for better SEO rankings by focusing on meta descriptions, alt text, structured data, and conducting thorough keyword research.
- Detect 404 errors and redirect bulk URLs to improve user experience and search engine rankings.
- Scan your website for various SEO issues, including indexing, speed, content, tag errors, and broken links.
5. SPO ‑ SEO Product Optimizer
Pricing: Free – $15.99/month (14-day free trial)
The SPO app can help you enhance the visibility of your store on search engines, mobile devices, and social media. It offers various features such as optimizing your social share images for different platforms, including Facebook Open Graph, Twitter Cards, Instagram DM, WhatsApp, and SMS. You can use this feature to set up promotional images regardless of your product or collection image. For search engine optimization, the app provides search data such as keyword search volume, which can help you discover niche keywords to generate more traffic.
Outstanding Features:
- Easily customize social media link previews without needing to write any code.
- Receive suggestions for niche keywords based on search volume and cost per click (CPC) to help improve your search engine optimization efforts.
- Set up structured data (JSON LD) without the need for extensive study, saving you time and effort.
6. Smart SEO Boost
Pricing: Free – $9.95/month
The Smart SEO Boost app is an SEO booster app Shopify which can help enhance the visibility of your store on search engines, including Google, Bing, and Yahoo, which may lead to increased sales and profits due to the benefits of organic traffic. The app optimizes your product meta-descriptions to improve search engine rankings and attract more organic traffic to your store. This may lead to increased visibility for your store on search engine results pages, which can attract more potential customers to your site.
Outstanding Features:
- Enhance your search traffic by boosting your search engine ranking.
- Increase the likelihood of ranking for high-traffic keywords, thereby attracting more potential customers to your store.
- Improve your search engine visibility to grow your sales organically, without relying on paid advertising.
7. Webrex ‑ SEO Schema Breadcrumb
Pricing: Free
The app automates your store’s SEO updates, making it easier for search engines to read and understand your website’s content. Additionally, the app allows you to add enhanced markup to your pages without requiring the assistance of a developer. With just one click, you can install the app and begin optimizing your store for better search engine rankings.
Outstanding Features:
- Utilize various types of rich schema, including Breadcrumb, Carousel, Article, How-to, FAQ, Product, and Recipe, to enhance your store’s search engine optimization.
- Design Breadcrumb on your store’s front-end to improve user experience and search engine visibility.
- Eliminate double schema warnings and Google Search Console (GSC) warnings with the help of the app.
- Integrate with over 10 review apps to further optimize your store’s schema and potentially boost your search engine rankings.
8. SEOmatic: Image, SEO Optimizer
Pricing: Free – $15 – $25 – $40/month
SEOmatic offers automated assistance with various SEO tasks and provides unlimited image compression and optimization of alt tags. This app can improve your store’s visibility on Google and potentially increase sales. The app conducts an SEO scan on your store and identifies any issues that require attention to maintain a healthy SEO store. Moreover, the app enables you to scan for broken links and fix them by redirecting them to a functional URL. Ultimately, the app can enhance your customers’ user experience.
Outstanding Features:
- Conduct a thorough SEO audit to analyze your store and generate a comprehensive list of on-page SEO issues that need attention.
- Utilize Broken Link Check to scan for and automatically fix broken (404) pages by redirecting them to working URLs.
- Benefit from unlimited image compression and optimization of alt tags to enhance your store’s overall performance.
- Take advantage of Auto-pilot to automatically update meta tags, such as titles and descriptions, for your product detail pages (PDPs) and potentially improve your store’s search engine visibility.
9. Fastify: SEO Onpage
Pricing: Free – $19.99/month (7-day free trial)
The SEO Onpage app offers a variety of tools to help optimize your website’s SEO functions. It includes an auto-scan feature that identifies any SEO-related issues and provides recommendations for addressing them. Additionally, the app compresses images, including those for products, collections, assets, and articles, to improve site loading times (with automatic backups). For full content suggestions, the app allows you to enter your focus keyword and suggests ways to improve your SEO content to increase your visibility on search engines and outperform other stores.
Outstanding Features:
- Recommend appropriate SEO content for the website, as “content is king” in SEO.
- Provide a beginner’s guide for each configuration without requiring any coding.
- Optimize the website for SEO and monitor daily SEO results.
10. StoreSEO ‑ Smart SEO Optimizer
Pricing: Free – $11.11 – $49.99 – $249.99/month
StoreSEO is a marketing solution that aims to improve the search engine ranking of your business by increasing traffic to your shop. The application offers various features that help identify and resolve SEO issues on your store, such as adding relevant keywords and tags, optimizing images, and creating templates for meta titles and descriptions. By implementing these features, you can save time and effort on manual optimization.
Outstanding Features:
- Utilize a powerful SEO scanner that provides a detailed report and analysis to optimize your store.
- Add keywords, create templates for meta titles and descriptions, and perform other optimization tasks.
- Optimize images for SEO with alt text and bulk editing options.
- Connect your store with Google Search Console to submit sitemaps and improve your search engine ranking.
- Improve your store’s visibility by leveraging Local SEO with JSON-LD schema markup.
FAQs
1. What is the best Shopify SEO app?
We cannot provide a subjective answer or pick a single “best” Shopify SEO app as different apps have their own strengths and features. It ultimately depends on your specific needs and goals for your e-commerce store. It’s recommended to evaluate several options based on features, pricing, and user reviews to determine which app will best suit your business. You can consider the 10 best Shopify SEO apps below before making a decision.
2. What are the best free Shopify SEO apps?
Here are some options to consider, some of which are the best free SEO app for Shopify free, others freemium, and some that offer a free trial:
Free apps:
- SEO.Bulk Image Optimizer: Assist store owners in improving their website’s search engine optimization (SEO) by addressing common issues such as image optimization, meta tags, sitemaps, site verification, 404 error links, and page speed insights.
- Webrex ‑ SEO Schema Breadcrumb: Automate your store’s SEO updates, making it easier for search engines to read and understand your website’s content.
- SEO Image Optimizer Wizard: Optimize your website by compressing images, improving site speed, and conducting an SEO audit for business, marketing, technical, and eCommerce purposes.
Freemium apps:
- SEO:Image Optimizer Page Speed: Optimize your product images for faster loading times and better SEO with this app.
- SEOAnt ‑ SEO & Image Optimizer: Offer a range of features that can help you save time and money by automating the optimization of your store for faster speed and higher keyword rankings.
- SPO ‑ SEO Product Optimizer: Enhance the visibility of your store on search engines, mobile devices, and social media.
- Smart SEO Boost: Help enhance the visibility of your store on search engines, including Google, Bing, and Yahoo, which may lead to increased sales and profits due to the benefits of organic traffic.
- SEOmatic: Image, SEO Optimizer: Offer automated assistance with various SEO tasks and provides unlimited image compression and optimization of alt tags to improve your store’s visibility on Google and potentially increase sales.
- Fastify: SEO Onpage: Offer a variety of tools to help optimize your website’s SEO functions. It includes an auto-scan feature that identifies any SEO-related issues and provides recommendations for addressing them.
- StoreSEO ‑ Smart SEO Optimizer: Offer various features that help identify and resolve SEO issues on your store, such as adding relevant keywords and tags, optimizing images, and creating templates for meta titles and descriptions.
Wrapping Up
In conclusion, optimizing your Shopify store for search engines is an essential part of any successful e-commerce strategy. With so many Shopify SEO apps available, it can be difficult to know which ones to choose. However, by using the right combination of apps, you can improve your website’s search engine rankings, drive more traffic to your store, and improve the overall user experience of your site.
By taking the time to optimize your Shopify store for search engines, you can attract more potential customers to your website and increase your sales and revenue. So, if you’re looking to take your e-commerce business to the next level, consider investing in one or more of these top Shopify SEO apps today.
