10 Best Countries to Outsource Web Development in 2023

best place to outsource web development

In today’s global business landscape, outsourcing web development can be your secret weapon for success. Whether you’re a startup looking to grow or an established business navigating the digital world, finding the right outsourcing destination is crucial.

But where in the world should you go for top-notch web development services? We’ve got you covered. Join us on a journey to explore the best countries for outsourcing web development.

From the tech hubs of India to the innovative scene in Ukraine, we’ll take you through the top destinations offering cost-effective solutions and skilled talent. It’s time to find the perfect partner for your web development needs – let’s dive in!

1. Vietnam

best place to outsource web development

When it comes to outsourcing web development, Vietnam is increasingly making its mark on the global stage. In 2021, Vietnam’s ICT market had an estimated value of USD 7.7 billion, a testament to its growing influence in the outsourcing industry. Vietnam now ranks among the top ten countries globally for outsourcing, boasting a thriving USD 527.2 million software market revenue in 2023.

While Vietnam may be a relative newcomer to the IT outsourcing market, having entered the scene just two decades ago, it has rapidly risen to establish itself as a top outsourcing destination. With around 64,000 digital firms in 2022, the country’s tech ecosystem is thriving.

Additionally, Vietnam is home to numerous global technology giants, including IBM, Intel, Samsung, Microsoft, and Nokia. These global corporations have recognized the nation’s potential and have established a strong presence here, contributing to the nation’s growing reputation as a tech hub.

Affordable Excellence

Vietnam’s competitive advantage is not only driven by its talent pool but also by its affordability. The hourly rates for web development in Vietnam typically range from $25 to $39, making it an attractive choice for businesses looking to outsource their web development projects.

Projects can be completed for a fraction of the cost compared to hiring local developers in the United States or Europe. This affordability makes Vietnam an attractive choice for businesses seeking high-quality work without breaking the bank.

Tech Hubs: From Hanoi to Da Nang

Vietnam’s tech scene is flourishing in several major cities. The top tech cities in the country include Hanoi, Ho Chi Minh City, and Da Nang, each with a growing community of skilled developers, innovative startups, and a supportive infrastructure for the IT sector.

Technical Expertise

Vietnamese web developers have garnered a reputation for their exceptional technical prowess. They are experts in programming languages like HTML, CSS, JavaScript, and PHP and have a ton of expertise in creating dynamic websites, eCommerce systems, unique Content Management Systems (CMS), and much more. They can handle a variety of web development tasks because of their adaptability and competence.

Effective Communication

In addition to their technical expertise, Vietnamese web developers are known for their strong communication skills. This is a crucial asset when working with remote teams and clients, as clear and effective communication is paramount for the success of any outsourced project.

The ability to bridge language and cultural gaps ensures that projects run smoothly and that clients’ requirements are met with precision.

2. The Philippines

it outsourcing destinations

The Philippines stands out as a top destination for outsourcing web development, driven by a combination of factors that make it an attractive choice for businesses.

Language Proficiency

The Philippines has a reputation as one of the largest English-speaking populations in the world. With an average score of 592 points on the English Proficiency score, the Philippines ranks second in Asia in terms of language abilities in 2021. With this level of English fluency, working on web development projects with clients from other countries is easier and more productive.

Specialized Expertise

The country has gained a reputation for excelling in specific sectors, particularly healthcare and fintech IT services. Filipino engineers are experts in robotic process automation and AI technologies, providing valuable expertise in these fields.

However, it’s worth noting that the Philippines may fall behind in areas such as big data, data analytics, blockchain, and digital commerce.

Cost-Effective Excellence

Web development services in the Philippines come at a competitive price, with hourly rates typically ranging from $25 to $49. Businesses seeking to control their spending while still receiving top-notch services are drawn to this affordability.

Vast Talent Pool

The Philippines boasts a vast talent pool with hundreds of thousands of developers employed in the country. Since many of these specialists have extensive experience working on web development projects, organizations can pick from a pool of highly qualified people to work on their projects.

This abundance of talent also provides flexibility for businesses to scale up their teams quickly when needed.

Infrastructure and Communication

The Philippines offers an excellent infrastructure, providing fast and reliable internet access and telecommunications. This is a crucial factor when outsourcing web development projects, as a seamless connection is essential for efficient collaboration.

Furthermore, the country’s sizable expat population makes it easy for firms to locate people who speak English and other languages, further increasing communication capabilities.

However, it’s important to remember that there may still be a gap between software engineers from the Philippines and those from the other countries on this list, especially for more difficult projects. While the Philippines excels in simpler projects, businesses with intricate and demanding development needs may consider other alternatives.

3. India


When it comes to outsourcing web development, India stands as a global leader, and its reputation is well-earned. Over the last few decades, India’s web development market has grown substantially, making it a robust and reliable outsourcing destination.

Key Industries and Market Growth

India’s total exports of software and web services total exports could surpass $750 billion in 2023, showcasing its global reach and influence in the IT outsourcing domain.

The country excels in serving a diverse range of sectors, including banking, financial services, insurance, telecommunications, manufacturing, and healthcare. Indian IT outsourcing companies can successfully manage difficult projects because of their extensive expertise.

Language Proficiency and Education

India’s position as the second-largest English-speaking country in the world makes it an ideal choice for employers from English-speaking regions such as the United States and the United Kingdom.

Additionally, India’s education system places a significant emphasis on mathematics, producing an impressive 2.6 million STEM graduates annually. This abundance of mathematics and technical skills attracts many companies looking for qualified web developers.

Technical Proficiency

Study shows that Indian developers outscore their American counterparts on math and logic assessments by a substantial 11%. While they excel in these areas, it’s essential to note that they may receive lower scores on tests related to PHP and HTML.

Indian developers are well-versed in modern technologies, including Blockchain, AR/VR, AI, IoT, and more. Because of their proficiency with these cutting-edge technologies, they are trusted partners for companies looking for advanced web development solutions.

Cost-Effective Services

India offers cost-effective web development services, with hourly rates typically ranging from $10 to $15. In terms of salaries, the average annual salary for a software developer in India is 779,700Rs, equivalent to $11,139. This affordability, combined with a rich talent pool and technological expertise, solidifies India’s position as a top choice for businesses seeking web development services.

4. China


China is often mentioned in the same breath as India as one of the most popular outsourcing destinations. As a result of its strong educational system, concentration on science and math, and availability of top-tier IT services, the nation has become more prominent in the world’s tech scene.

Competitive Hourly Rate

China’s hourly rates for web development typically fall in the range of $30 to $50. This pricing, combined with a rapidly growing tech ecosystem, makes it an attractive choice for businesses seeking high-quality web development services.

Technical Expertise

Chinese developers bring a strong technical background to web development projects, demonstrating expertise in various coding languages and web technologies. Their proficiency allows them to handle a wide range of web development needs, from user interface design to full-stack development, mobile applications, corporate software, and even game development.

Rapid Market Growth

Businesses can expand into new markets thanks to China’s booming economy and technology sector. The nation is home to some of the biggest digital firms in the world, such as Tencent, Baidu, and Alibaba. Businesses can explore cutting-edge technologies and connect with a large consumer base thanks to the evolving market environment.

Challenges and Opportunities

While outsourcing to China presents numerous advantages, it’s important to be aware of potential challenges. Language barriers can be a significant hurdle, as only a fraction of China’s vast population is proficient in English. Effective communication and a clear understanding of project requirements are key to overcoming this challenge.

Additionally, China has been known for lax enforcement of Intellectual Property (IP) laws. To mitigate this concern, businesses can work with reputable outsourcing agencies and establish clear IP protection rules and agreements before commencing work.

5. Ukraine


Ukraine has rapidly emerged as a leading destination for businesses seeking to outsource their web development projects. With a vast network of skilled professionals, competitive pricing, and a strong commitment to quality, Ukraine’s growing presence in the outsourcing industry is no surprise.

Skilled Workforce and Competitive Pricing

With hundreds of thousands of seasoned workers who are very skilled in web development, Ukraine has a developing IT workforce. The cost of labor in Ukraine is significantly lower than in other European countries, making it a cost-effective choice for businesses without compromising the quality of service.

Effective Communication

Ukrainian professionals understand the importance of communication, and many are well-versed in English. This language proficiency minimizes communication barriers and ensures that project requirements are clearly understood and met.

Thriving Tech Scene

The existence of tech incubators, accelerators, and coworking spaces is evidence of how well-developed Ukraine’s technology ecosystem is. Additionally, the nation holds a number of technology-related events, such as IT Arena, Lviv IT Cluster Forum, and Kyiv IT Week, encouraging cooperation and innovation in the tech industry.

Exceptional Technical Expertise

The IT sector in Ukraine has expanded significantly in recent years, drawing both domestic and foreign businesses. Ukrainian developers are known for their technical expertise, creativity, and ability to deliver innovative solutions. They are proficient in various programming languages and frameworks, making them highly sought after in the global outsourcing market.

Time Zone and Cultural Compatibility

The fact that the time zones of the United States and the United Kingdom largely overlap in Ukraine makes it easier to collaborate and communicate in real time. The country shares a similar working culture that values challenge and competition, aligning well with the expectations of global businesses.

Salaries and Affordability

In terms of salaries, Ukrainian developers earn about $3K – $6K per month. This affordability, combined with the country’s abundant talent pool, reinforces Ukraine’s position as a key player in the global web development outsourcing industry.

6. Poland


Poland is quickly being known as a top choice for companies looking to outsource their web development projects. Poland has become increasingly popular in the outsourcing sector thanks to its thriving IT ecosystem, highly skilled workforce, and affordable labor costs.

Abundance of Skilled Developers

Poland is home to an impressive pool of over 400,000 IT professionals, making it an attractive hub for web development outsourcing. With exceptional educational backgrounds and proficiency in a variety of programming languages, these professionals stand out in particular for their knowledge of Java, Python, and Ruby.

Poland has gained recognition for its programming skills on a global scale. According to statistics from HackerRank, the country is home to the third most skilled programmers in the world.

Cost-Effective Solutions

One of the standout features of outsourcing to Poland is the competitive pricing. The hourly rates for web development services typically range from $25 to $100, allowing businesses to access high-quality work at a fraction of the cost compared to other European countries.

Cultural Compatibility and Language Proficiency

Poland’s geographical location and cultural compatibility with Western Europe make it an attractive destination for businesses looking to outsource web development. Additionally, a significant portion of the Polish population, approximately 50% speaks English as a second language, simplifying communication with international clients.

While accommodating time zones may be necessary for North American companies, there is sufficient overlap for effective collaboration.

Salaries and Affordability

According to data from PayScale, the average software developer in Poland earns an annual salary of PLN 111K, equivalent to $26,404. This accessibility, along with a skilled staff and aggressive pricing, strengthens Poland’s status as a rising star in the international web development outsourcing sector.

7. Hungary


Thanks to its favorable business climate, European-standard services, and high-quality software development solutions, Hungary has become a desirable place for companies looking to outsource web development.

Here’s an overview of why Hungary is gaining recognition as a top choice for outsourcing web development projects:

Robust Business Environment

Hungary’s business climate is favorable, making it an attractive destination for research and development centers. Many companies in Hungary provide European-standard services, ensuring quality and reliability. This, in turn, has contributed to the country’s prominence in the field of IT outsourcing.

Skilled Workforce and Educational Excellence

Hungary boasts a significant number of software developers, with over 80,100 professionals as of 2022. The country’s education system is known for producing highly skilled graduates, with thousands of IT students graduating annually.

Approximately 70 institutions in Hungary offer IT and computing programs, and six of its universities are listed in the QS World University Rankings. This reliable education system continuously produces a steady influx of potential developers.

Strategic Location and Time Zone

Hungary’s location in the GMT+2 time zone places it within a few hours of Central and Eastern European (CEE) countries. It also maintains manageable time differences with the USA and Canada, only six hours behind. The country’s accessibility by air further facilitates international collaboration, with short flight times from CEE and Western European countries.

In-Demand Technologies

Hungary follows global trends in programming languages and technologies. The majority of Hungarian developers are proficient in JavaScript, HTML/CSS, Python, Java, PHP, SQL, and React. Most outsourcing companies in Hungary focus on web and mobile app development, catering to both Android and iOS platforms.

8. The Czech Republic

czech republic

One of the most attractive outsourcing locations worldwide is the Czech Republic. Here’s a closer look at why the Czech Republic is gaining prominence as an ideal choice for outsourcing web development projects:

Tech Talent Abundance

With more than 150,000 IT professionals as of 2022, the Czech Republic has a wealth of technological talents. A number of prominent technical institutes, which graduate over 15,000 IT professionals each year, are the source of this huge talent pool.

Global Recognition for Innovation

The Czech Republic is well known throughout the world for its technical prowess and innovation. In the Global Innovation Index Ranking by WIPO, it ranked 30th in 2021. Moreover, in the Global Skills Report by Coursera in 2022, the country secured a spot in the top 100 with a Data Science score of 62%. This indicates the high level of skill and expertise among the IT workforce.

Low Staff Attrition

In contrast to regions like the US and the UK, where a surplus of companies competes for tech talent, the Czech Republic’s IT sector is still evolving. This means there are fewer companies vying for software engineers, SEO experts, and coders, resulting in lower attrition rates. This stability benefits businesses looking for a reliable and long-term partnership.

Professional Service Delivery

Czech professionals are renowned for their commitment to high-quality work. This is evidenced by globally recognized products like Avast antivirus software. Their professionalism and dedication ensure a high level of service delivery in web development projects.

Cost Advantage

Cost-effectiveness is a crucial factor that drives companies to outsource web development, and the Czech Republic offers a significant advantage in this regard. The country’s cost of living is reasonable, with an average monthly salary for software developers hovering around CZK 147K, equivalent to approximately $6,276.

In comparison, the average monthly salary for software developers in the United States is $11,291, and in the United Kingdom, it’s around £3,789 or $4,119. The cost advantage makes the Czech Republic an attractive destination for businesses looking to reduce their development expenses.

9. Argentina


Argentina’s unique blend of educated citizens and a skilled workforce offers a compelling proposition for businesses seeking high-quality web development services. Here’s why Argentina is becoming an increasingly popular choice for outsourcing:

Education and Communication Skills

Argentina stands out in Latin America for providing free education to its citizens, resulting in one of the most educated populations in the region. Furthermore, Argentina boasts the highest level of English proficiency among Latin American countries.

This combination of education and language skills creates a workforce with strong communication abilities, facilitating effective collaboration with international clients.

Skilled Developers

Argentina’s web development industry has gained significant recognition for its highly skilled developers. With a population exceeding 45 million people, the country is home to a vast pool of talented coders. These professionals are well-versed in web development principles and stay updated with the latest industry trends.

Tax Incentives

The Argentine government offers tax incentives to companies looking to outsource their web development projects to the country. These incentives further enhance Argentina’s appeal as an outsourcing destination by providing financial benefits to businesses.

A Growing Destination

While Argentina is rapidly growing in the outsourcing industry, it is important to note that it still faces economic uncertainties that can present challenges. However, its strong points in education, skilled workforce, cost-effectiveness, and government support make it an increasingly popular choice for web development outsourcing.

10. Brazil


Brazil offers a compelling combination of factors that make it an appealing choice for businesses worldwide. Here’s why Brazil is emerging as a top player in the web development outsourcing landscape:

Abundant Talent Pool

Brazil currently boasts the largest number of developers in Latin America. The Brazilian workforce is known for its high talent and education levels, making it a preferred choice for many American companies. This wealth of highly skilled professionals ensures access to a broad spectrum of expertise for web development projects.

Cultural and Geographical Advantage

Brazil is particularly well-suited for software development outsourcing, especially for North American IT companies. Its proximity to the United States and Canada minimizes the time zone difference, facilitating real-time collaboration. Additionally, cultural similarities enhance communication and collaboration between Brazilian professionals and their international partners.

Diverse Skill Set

Brazilian developers specialize in a wide range of technologies, including HTML5, JavaScript, .NET, Python, and more. Their expertise extends to the development of complex applications, ensuring high-quality work delivered on time.

Supportive Environment

Brazil’s supportive government initiatives provide incentives for tech startups, streamlining the business environment. This support minimizes risks associated with outsourcing web development projects to Brazil, encouraging long-term partnerships and collaborative efforts.

5 Criteria For Selecting An Outsource Web Development Company

1. Reputation

A company’s experience is the key, yet also its market reputation. Working with an experienced partner who consistently misses deadlines and does not prioritize the success of your project is pointless. It’s not difficult to find out what people are saying about a company on the internet these days. 

However, don’t limit your research to review forums or platforms. Go one step further if you are considering several agencies. Find out about their outsourcing experiences by contacting some of their prior clients. Make direct contact with them. The safest strategy for picking a partner is to know that the company has a lot of happy customers and is reliable.

2. Level of technical education

When it comes to outsourcing, you can choose a company from anywhere. But you should consider regional variances and the quality of technical training of specialists in the area where you plan to outsource. Look into the region’s overall educational level and a specific company’s competence.

3. Product development expertise

Each software development firm has its specialization. You should learn about the technologies developers use and whether they are familiar with suitable programming languages for your project.

Case studies reveal a lot about the types of clients an agency has collaborated with, their project quality, and the tech stacks they know. All the information will help determine if their staff is a good fit for you.

Companies often include case studies on their websites; take a close look. An agency that has worked on a similar project should already have some experience in the market and the intricacies of your product, making it easier to comprehend and respond to your needs.

4. Resource availability

When selecting an outsourcing partner, the availability of corporate resources is also a critical factor. Make sure the company you’re working with has all the professionals you’ll need to address your difficulties.

Working with a full-service firm can also save you time and money. Tigren, for instance, has a team of professionals who can assist you with everything from business research and design to programming, testing, and support.

ecommerce web development company

5. Price & Quality

While businesses often focus on outsourcing web development costs, this should not be the one that impacts your decision the most. Many individuals believe that all software companies offer the same services, with the only difference being the price and branding. This is not the case. Companies differ in terms of their knowledge and experience and the service they deliver.

Your mission is to find the best value for money. In this case, you should be guided by essential information about the company’s work and whether it meets the project’s needs. Choose an outsourcing partner based on the acceptance criteria that affect the quality of your product.

Leave a Reply

Your email address will not be published. Required fields are marked *